Our short primer on shopping online and picking the right websites for restaurant supply products provides a fresh perspective on the issue. Shopping online is both convenient and cost effective. For restaurateurs, shopping online is now becoming standard fare because it not only saves time, it also provides access to a rich selection of products to choose from especially when hundreds of restaurants are theme based.
When someone significant from within your local community inaugurates
your restaurant and helps you make the transition into the world of restaurant
ownership, you are essentially transitioning from chapter one to chapter two of
your personal restaurant saga. Where as the initial phase was all about site
selection, equipment acquisition, human resource recruitment and other
mandatory issues such as insurance, taxes and ongoing seed capital, chapter two
is all about operations. <br>
In order to be successful at managing a restaurant profitably, you
should pay special attention not just to increasing your footfall but also to
the procurement of fresh ingredients and restaurant supply products.<br>
<b>What does Restaurant Supply Cover</b><br>
Although the classification is both broad and generic, restaurant
supply typically includes those products, which need to be replaced often. They
include but are not limited to cutlery, tableware, disposable products,
restaurant accessories such as mats, coasters and napkins, and anything known
to have a relatively short life span. Although there are no hard and fast rules
about how often restaurant supply products should be replaced, this is usually
determined by the wear and tear such products experience. It is customary
within the hospitality industry to replace products the moment they begin to
display signs of aging.<br>
<b>Tips on Selecting the Right Online Restaurant Supply
Store</b><br>
There are a few obvious and some not so obvious factors you should take
into consideration when picking your sources for restaurant supply
products:<br>
<i>Address listing on the website…</i><br>
The restaurant supply store should list its complete physical mailing
address on the website. This provides a level of legitimacy we tend to
associate with premium quality customer service.<br>
<i>At least one year old…</i><br>
Although startups do as well as established companies in the online
space, startups typically go through a teething stage. Visit www.whois.org,
type the domain name of the restaurant supply company and check the date on the
DNS to see how long the company has been in operation. The domain name is the
web address also known as the uniform resource locator or the URL.<br>
<i>Customer Service Phone Number…</i><br>
The number listed on the website does not have to be a toll free 800
number although that is certainly preferable. What is more important, a phone
number should be listed just in case customer service issues emerge once you
have made your restaurant supply purchases.<br>
<i>Reputation management…</i><br>
Type the domain name (URL) of the restaurant supply company and check
to see if there arn’t any adverse forum postings or blog entries about the
company. Although there is no reason why postings cannot cloak a malicious
intent, more than a few negative reviews of the company may indicate potential
pitfalls for you.<br>
<b>Secure Shopping</b><br>
Regardless of whether you use your credit card or Paypal to pay for
your orders, the online restaurant supply company should be able to offer SSL
encrypted secure shopping facilities. To check this, start the ordering process
and look for the “s” in the “http” <br>
Which appears in the address bar. It should say “https” and not “http”
when you are getting ready to order. On the latest version of both the major
Internet browsers, a padlock should typically appear as a visual confirmation
of the fact that the website is indeed SSL encrypted.<br>
<b>Shop for the Best Prices</b><br>
Try to locate not just one but at least two or three online shopping
websites that specialize in restaurant supply products. A little extra time
devoted to additional research on the Internet will allow you to comparison
shop and optimize your budget resources for a long time to come. The websites
you eventually short-list could also serve as cost effective sources for
restaurant equipment, pizza equipment, bar supplies, disposable restaurant
supplies and just about all types of commercial kitchen equipment.
<br>
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| About the author |
Cook's Directprovides a full range of restaurant supply and commercial kitchen equipment including all types of commercial food service equipment and kitchen supplies. Call Jeff Breeden, Chief Operating Officer, Cook’s Direct at 800-956-5571, Write to him at jbreeden@cooksdirect.com. Visit: http://www.cooksdirect.com for the most exclusive range of food service equipment, restaurant supplies and commercial kitchen |
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