Concept of link building and its process

If content is regarded as the king in the websites, link building is the queen. Both content and link building are necessary for each website to get attracted by the visitors and users. Link building is nothing but way of submitting the website into other websites and web directories.

Link building requires patience's. If a site has average 20 links per day then do not try to get 100 links at once. There is a chance of being banned from Google. Focus must be on quality not on quantity of links. Google is keeping a track of all the IP addresses. Try to get link from different IPs. Also keep in mind that if you have 100 links from one site then Google will consider it as one link not 100 links. So try to get links from different high quality websites.

Two kind of option the directory will ask for the submission of the links: free form another is paid form with reciprocal. Two ways Links or reciprocal links are also consider as a good option for link building but too many of reciprocal links may cause a problem. Also three way linking may help in this regard but not too much of it. Never underestimate the back links to your internal pages, have the back link for your internal pages too. Use targeted keywords anchor text for these internal pages inbound and out bound links.

Time limit on Back Links in the paid directories plays an important role and this is taken into serious consideration by the Google Sand box filter. So if the link is rented from high PR directory try to focus that link is rented for as long period as possible.

Google consider number of factors- like the IP Address, domain name, URL, language of the site etc. It is also important to show the search result in the Google country specific searches, so be very conscious about language of the site when you design it for Google.

Articles are always one of the main sources of getting quality link along with traffic. Try to write articles having links towards the resource page of your site. You can hire specialist articles writer who can write for you and also articles submission specialist for articles submission.

Own website linking is another very useful strategy that is used for Link Building like Link your sites with each other, this technique is really helpful if both the sites contains relevant pages. It is also possible for you to rent pages with high page ranks (5-9) for various prices but remember to rent only relevant sites. Renting too many sites of high PR is not preferred.