In an age when all organisations are looking to tighten their belts and cost cutting is rife the education sector is no stranger to this dilemma. The problem with cutting costs is that it can lead to a drop in the quality of the service or products delivered. The reason that most companies or organisation find themselves tightening their belts is because of a drop in income or profit or both. There are alternatives to cutting costs.
In an age when all organisations are
looking to tighten their belts and cost cutting is rife the education
sector is no stranger to this dilemma. The problem with cutting costs
is that it can lead to a drop in the quality of the service or
products delivered. The reason that most companies or organisation
find themselves tightening their belts is because of a drop in income
or profit or both. There are alternatives to cutting costs. Generate
more income; that might sound blindingly obvious. To all companies
who spend their life selling, promoting, and marketing their products
or services. However organisations who have their budget supplied
such as schools etc do not realise that there are some painless easy
methods that they can generate their own income stream. How do they
do this? Every year schools have a new source of income. There called
parents. Yes each New Year another set of pupils start at school and
stay there until they progress to the next stage of
their education or life. So how do we
make money out of them? Sell them something via their parents.
Depending on their age there are many useful items besides the school
uniform that can be bought in branded with the school logo.
For instance younger students might
need drawstring bags, document bags, sports bottles, rulers, pens,
pencils, writing sets, rubbers, caps, yoyo's, puzzles, skipping ropes
and awards to name but a few. Older students may use conference bags
or folders travel or sports bags. Teachers might even appreciate a
thermal travel mug to keep their coffee warm for long periods. These
items are easily
bought and branded with a logo or
message from specialist promotional gifts companies. In many schools
their PTA (parent teacher associations) would relish the opportunity
to assist in raising funds. Don't forget that each parent will also
want to play their part in helping the
schools to prosper so they will be only
too happy to dig into their pockets in the name of a good cause. The
trick is that the goods have to be useful and value for money. Also
by being printed with a message or logo delivers a sense of identity
to both the school and pupil. A well structured programme can deliver
a consistent income stream year buy year.
Many companies specialise in
promotional gifts. Like any aspect of business some offer better
value for money than others. One such company is
www.adgiftdiscounts.biz
they have a great deal of experience in schools and fund raising.
Added to this they have in-house printing so not only can they turn
work around to the tightest of deadlines but cutting out the
middlemen they can pass the saving onto their customers.
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