Real estate investors are working overtime right now trying to cherrypick as many profitable deals as they can get their hands on. Most investors concentrate the majority of their time on finding motivated sellers. Once they find a seller that’s desperate to get out from underneath the burden of a property they can’t afford, they walk away from the deal when they find out the seller owes the lender more than the property is worth. Instead of giving up at this point, roll up your sleeves and go to work on putting together a winning short sales transaction.
Real estate investors are working overtime right
now trying to cherrypick as many profitable deals as they can get their hands
on. Most investors concentrate the
majority of their time on finding motivated sellers. Once they find a seller that’s desperate to
get out from underneath the burden of a property they can’t afford, they walk
away from the deal when they find out the seller owes the lender more than the
property is worth. Instead of giving up
at this point, roll up your sleeves and go to work on putting together a
winning short sales transaction. Not
only is it worth the extra effort, you just might find that you enjoy the
challenges that each new day brings your way!
The market potential for short sales is
breathtaking: According to government statistics, one in eight homeowners owe
more on their home than it is worth.
While every homeowner in this position isn’t necessarily interested in a
short sale, you can clearly see the potential for runaway profits. Here’s how to tap into the profits that
await.
The first thing you need is a distressed
homeowner with a property worth less than the mortgage balance. Explain to the homeowner that you can help
them walk away from their home if you can convince the lender to accept a
reduced payoff. Most homeowners at this
point are so desperate for viable solutions that they’ll jump at the
opportunity. In order to convince the
lender to accept your offer you’ll need to put together a short sales packet:
· Cover letter – Consider this your sales
pitch. In it you’ll explain to the
lender all of the reasons you can’t pay full retail for the property. While lenders are prepared to accept much
less than what is owed, they are in the business of getting as much as possible
for the property. You’ll need to
overcome their objections by building as strong a case for your offer as
possible.
· Sales Contract – Do yourself a favor and find
out what kind of mortgage loan the homeowner has. If their home was purchased through FHA the
lender is prohibited from accepting less than 82% of its value. If you want to offer significantly less than
this, find a seller with a different kind of loan. Don’t worry, though. There are LOTS of loans out there that aren’t
FHA.
· Authorization to Release Information – Due to
privacy concerns, the lender will require that you have the homeowner’s consent
to discuss their account. A signed
authorization gives them this permission – and they won’t talk to you without
it.
· Comps – The lender is desperate to be paid for
the property, but they still want to know what the property is worth. Comps give them the information they need in
order to make an informed decision about your short sales offer.
· Net Sheet – If you’ve ever bought or sold a
property before, you’ve no doubt seen a net sheet. All it does is give a breakdown of where
every penny will be going and how much money they will be receiving for the
property.
· Photos – Most lenders won’t have a visual point
of reference that demonstrates the condition of the property. It’s been said that a picture is worth a
thousand words. It can also be worth
thousands of dollars. Take the most
unflattering photos you possibly can. It
will lend credibility to your offer if you can demonstrate every visible flaw
that the property has.
· List of Needed Repairs – No house is perfect and
homeowners in financial distress are simply unable to make repairs in a timely
fashion. Go through the property and
document every repair the property needs.
· Hardship Letter – Every home has a story and
every short sale packet has to have a hard luck story. Lenders are staffed by human beings who can
be swayed by the heartwrenching details of how and why the homeowner is in the
financial position in which they find themselves. There’s no need to lie to the lender – most
borrowers in this situation have a compelling story. This is their chance to tell it.
Presenting this packet to the lender doesn’t
guarantee that your offer will immediately be accepted without hesitation. Afterall, they are in the business of turning
a profit. So expect to play a certain
amount of cat and mouse. Telephone tag
and back and forth negotiations are par for the course.
You have the upper hand in this situation. They have to get rid of this property before
it becomes an even bigger headache to them.
If they’re forced to foreclose it becomes an REO and brings with it an
even bigger set of challenges, problems, and expenses. You don’t HAVE to buy this property if they
won’t give you a decent price.
You have millions of properties from which to
choose. They have two choices: Work with
you on price or risk adding it to their growing list of REO properties.
By putting together a shortsales offer the
lender can’t refuse you’re saving the lender and the homeowner lots of
problems. While you’re at it you are
creating tremendous value and instant equity.
So utilize the short sale to sink your teeth into some of the profits
available in real estate. Get started
now and create real wealth that will secure your future.
Charrissa Cawley has a long standing reputation for
excellence as a gifted speaker, real estate trainer and wealth coach. Her
strength lies in training entrepreneurs in the areas of real estate, investing
and financial literacy. Her passion is bridging the gap between learning and
doing. She has helped thousands of entrepreneurs all over the world seeking
financial growth by equipping them with the tools, resources and specialized
knowledge to succeed. Charrissa offers accurate and proven strategies to
investors of all different levels and is the founder of
www.reiconferences.com, one
of the fastest growing real estate investment training organizations in the US in
addition to
www.rewexclub.com, the top rated
Real Estate Investor Community on the web today.
| About the author |
Charrissa Cawley, founder of www.reiconferences.com, began her career in the pharmaceutical arena of corporate America in 1995 and switched to real estate when she discovered she could make more money, in less time, than she ever could working 10 hour days for someone else. “On my way to earning thousands of dollars on every transaction I did, I discovered the key to making money the smarter way-through Real Estate Investing!" Cawley offers accurate and proven real estate strategies to investors of all different levels. With seminars, mentoring programs, real estate sales, her own products and a book coming to stores soon, she specializes in educating her clients on creating wealth through "Unconventional Real Estate Investing". Within a year of beginning her real estate investing career, Cawley went from living paycheck to paycheck to being worth over 2 million dollars and hasn’t turned back since. To learn more, visit www.reiconferences.com |
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