76 Articles Found In Strategic Planning

A question I often ask my target market is, "what's your biggest challenge with building your business online?" And one answer I get frequently is this: How do I make my website earn money?

The low cost of labor in many foreign countries makes expanding operations outside the US an attractive option, but is it as great a deal as you might think? Here are just a few things to consider before expanding overseas.

Established companies can develop radical innovations - and protect their traditional businesses. The secret? Create organizationally distinct units that are tightly integrated at the senior executive level.

Are you having trouble getting a committee in your company to create a branding strategy for you? Do you find it a complicated task to come up with effective branding tactics? Does your existing branding campaign fall short of your expectations? Are you at a loss on what to do next?

A marketing plan includes numbers, facts and objectives, but it is not primarily numerical; it is strategic. It is your plan of action - what you will sell, to whom you will sell it and how often, at what price, and how you will get the product to the buyer. Here's a closer look at putting together a marketing plan that works.

I thought I would clear up some misconceptions about marketing.

A buyer visit is a very important step before receiving a letter of intent. Do not view it as a simple show-and-tell corporate tour. It is your chance to position your company in the best light to drive purchase price. It is also your chance to gather valuable information on the buyer in order for you to make yoru selling decision.

If you are selling your business and it is a C Corp, the tax consequences of an asset sale as opposed to a stock sale can be punishing. All else being equal, push for the stock sale. This article discusses the tax treatment of both transaction forms.

Contractor and Home Builder shows are becoming extremely popular among folks who are looking to build their home or are even just slightly considering having one custom-built themselves.

A last minute change in the terms of a business sale can often cause it to blow up. That is costly and unfortunately far too common. This article discusses how to deal with it.